Denver, CO – November 11, 2020 – Boulder SEO Marketing, a full-service digital marketing agency, announced today that it will host an hour-long webinar entitled A Crash Course to Google Ads and PPC on Thursday, February 11, 2021.
A vital component of a digital marketing strategy, search engine marketing (SEM), helps ensure that businesses can capture potential customers at the right time. Featuring Josh Martin, Digital Marketing Director at Denver Marketing Solutions, the information discussed during the webinar focuses on why Google Ads and PPC campaigns are suitable for any business, whether small, medium, or big.
Topics covered include:
Anyone currently interested in viewing PPC online courses should watch the recording of this webinar. The information provided will allow attendees to optimize their campaigns and ultimately achieve a higher return-on-investment per PPC dollar spent.
Information about upcoming virtual digital marketing courses may be obtained by visiting: http://bit.ly/3q2IvA0
Get out your notebooks, Adlandia. Bob Pittman, Chairman and CEO of iHeartMedia, joins us for a masterclass in marketing, sharing anecdotes and examples of how he's built hit brand after hit brand from MTV to AOL to Six Flags and more. Bob breaks down his thoughts on the balance of "Math & Magic" (also the name of his own podcast), placing bets, creative generation, frequency caps, and the future of subscriptions. He also defines audio, unpacks the power of radio, and reminds us that word-of-mouth should be a marketer's primary KPI. We'll be rewinding this episode over and over again as Bob sheds light on how he's built businesses through the power of marketing and media. -- Thank you to our partners at Yieldmo for supporting this episode of Adlandia. To learn how Yieldmo is making attention actionable, visit www.yieldmo.com. Learn more about your ad-choices at https://news.iheart.com/podcast-advertisers
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To learn if online advertising is actually effective, we recommend you listen to this episode of the Freakonomics Radio Podcast by Stephen J. Dubner and Produced by Daphne Chen.
If you haven't already, we suggest that you start with Part I of this episode. We hope you enjoy!
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About the Event:
Now, more than ever, it’s crucial for business owners to fast-track their online marketing, in order to experience success with online advertising. By measuring, securing, and applying data-driven methods you can learn how to market your business to people who are actively looking for your products or services.
In this Google Ads course, our speaker Josh Martin, Digital Marketing Director at Denver Marketing Solutions will outline exactly how to use Search Engine Marketing (SEM) in your business in order to gain more clients. After learning from the information in this webinar you will be able to easily set up your own Google Ads and SEM advertising campaign!
Pay-per-click is the most well-known and established form of SEM marketing and you are likely familiar with seeing these types of ads at the top of Google and other search engines. Many business owners, especially those who live in heavily populated towns and cities, find that in order to get to the top of the search engines they absolutely must utilize Google Ads and pay-per-click campaigns in order to be seen on page one.
In addition to learning about SEM advertising in this webinar, you will learn the fundamentals of image advertising through a system called “remarketing”. Remarketing allows you to show ads to only well-qualified people who may be interested in your service. For example, you can use remarketing to choose to only show ads to people near you in cities or neighborhoods where you want more business. Learning how to ‘remarket’ can help you not waste time, money, or energy on less-fruitful marketing and enable you to make your marketing dollars work for you!
Business owners are in uncharted waters as customers are now changing their buying behaviors in ways the world has never seen before. Even business owners who have skillfully marketed online before will gain a lot of value from exploring the proven marketing methods of Google Ads and pay-per-click advertising. In order to gain new clients, service providers and retailers must explore new marketing methods. Google Ads and pay-per-click advertising helps you increase the chance of turn prospects into customers.
You will leave this webinar with the most up-to-date and effective Google Ads and pay-per-click marketing approaches in hand.
In this webinar, you'll learn:
Meet the Presenter
Josh Martin, Digital Marketing Expert at Boulder SEO Marketing
Josh has over 14 years’ experience in digital marketing and he's a Google Certified Premier Partner, Bing accredited Professional and Google Grant Recipient. Having previously owned and operated two digital marketing companies gives Josh a unique knowledge of all stages of the development and design cycle. He has developed the processes for analysis, testing, and implementation of various SEM-based applications for digital marketing agencies and medium-small businesses.
Josh enjoys spending time with his family, cinematography, fishing, digital marketing, and getting out into the back-country of Colorado!
We would like to extend a big thank you to Unique Marketing News for featuring us in their August list: "Top 15 Marketing Services in Denver Colorado".
We are very pleased to be in good company on this list and always appreciate the recognition!
Contact Us Here
We are a group of savvy and experienced digital marketers; who serve each client to the best of our ability. Our passion and dedication translates to successful campaigns and happy clients. More importantly we develop the short and long-term strategies that allow our clients to grow in a sustainable manner. We look forward to helping your digital business thrive