CEO of MobileMonkey, Inc. - the World's Best Facebook Messenger Marketing Platform, for marketers at companies of all sizes -- create powerful chatbots without coding. Used by millions of users, It's easy and free!
Also, founder of WordStream, Inc - The leading provider of AdWords, Facebook and keyword tools used by millions of marketers worldwide. The company employs over three hundred people and manages Billions of dollars of ad spend on behalf of tens of thousands of customers. Acquired by Gannett for $150 million in June 2018.
Ranked the #8 most popular author on Medium. Contributor to CNBC and Inc. Magazine. Key Interests include: AdWords, Facebook Ads, Entrepreneurship and Start-ups.
Marketer of the Year awards from Search Engine Land, US Search Awards, PPC Hero. Guest Lectured MBA classes at Harvard & MIT. Larry lives in Harvard Square, Cambridge, Massachusetts with his wife and two young kids. 

Vanessa Fox is a search engine optimization consultant, blogger and author. She worked on Google's Webmaster Central, a set of tools and educational materials assisting webmasters on how to have their sites listed in Google and in understanding how Google indexes their pages. and a speaker at industry events.
Fox joined Google in 2005 as a technical writer in its Kirkland, Washington office. She left Google in June 2007, and briefly worked for real-estate startup Zillow. She is an entrepreneur-in-residence with Ignition Partners and she is one of the 16 members of the University of Washington's MSIM/Informatics advisory board.

​In 2004, Rand co-founded the SEO software company, Moz, where he served as CEO until 2014. In 2018, He left and founded SparkToro, making software to put audience intelligence at every marketer's fingertips. Rand is the author of Lost and Founder: A Painfully Honest Field Guide to the Startup World (2018) and a frequent keynote speaker on marketing and entrepreneurship topics around the world. Rand Fishkin is the CEO & Co-Founder of SEOmoz, a leader in the field of search engine optimization tools, resources & community. In 2009, he was named among the 30 Best Young Tech Entrepreneurs Under 30 by BusinessWeek, and has been written about it in the Seattle Times, Newsweek and the New York Times among others. In his spare time, Rand likes to hang out with my wife, renowned author Geraldine DeRuiter, travel, and eat pasta. 

Neil is a New York Times bestselling author. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.

He has helped Amazon, Microsoft, Airbnb, Google, Thomson Reuters, Viacom, NBC, Intuit, Zappos, American Greetings, General Motors, and SalesForce grow through marketing.

One of the early questions that we commonly hear is "how do I give my new advertising manager access to my existing advertising accounts"? To help, we often point our clients to the same set of links. Typically our clients are not moving just one platform; meaning they would have to jump in and out of several links. With this in mind, we have compiled the links and directions for the most popular platforms below: 

1. Sign in to your Google Ads account.
2. In the upper right corner of your account, click the tools icon , then under "Setup," click Account access. 
3. Click the plus (+) button.
4. Select an access level for your invitee, then enter their email address. 
5. Click Send invitation. 
6. After the person accepts your email invitation, you'll receive a notification in your account. If you need to revoke your invitation, click Revoke in the "Actions" column.
   
   

You'll receive a confirmation email if someone invites you to access a Google Ads account. To accept the invitation, click the appropriate link in the email and complete the steps that follow.  Learn more here

1. Sign in to Google Analytics.
2. Click Admin, and navigate to the desired account/property/view.
3. In the Account, Property, or View column (depending upon whether you want to add users at the account, property, or view level), click User Management.
4. In the Account permissions list, click +, then click Add users.
5. Enter the email address for the user's Google Account.
6. Select Notify new users by email to send a message to the user.
7. Select the permissions you want. Learn more about permissions.
8. Click Add.

​Learn more here

What is lean content marketing? "Lean Content Marketing" is all about how to do more by doing less as a marketer, a sort of essentialism philosophy that allows small marketing teams to scale their efforts and effectiveness. Josh Martin and I discuss how you can get started in your A/E/C firm.

Insights into the world of professional services marketing, presented by Josh Miles and David Lecours. The professional services industry is an increasingly competitive one – your firm needs to stand out from the pack, so a marketing strategy can no longer be an afterthought.
Visit PSM.show for more